Being versatile for your needs


I am a Graphic Designer and Illustrator specializing in branding, marketing, and creative design. My passion lies in creating designs that resonate deeply with people, capturing their attention, and making them feel truly seen. With a focus on innovative approaches, I aim to craft designs that communicate effectively and leave a lasting impression. 




















Minehava


Minehava, an emerging democratic school in Prague and surrounding areas, embodies three core principles: Freedom, Respect, Adventure. It fosters a respectful environment and embraces a self-directed education model. Minehava is dedicated to bringing these principles to life through a vibrant and engaging design.






2024
Branding—
university project


Details of Type

Typography is more than just letterforms—it’s a way of communicating ideas, emotions, and identity. Exploring the future of type specimens by pushing the boundaries of how we present and engage with typography.  Result—a colouring book for anyone and everyone who show interest in Typography.

 
 




2025
Editorial—
university project


Štefková Jana Keramika

Jana Štefková's pottery artistry spans from ancient-inspired Venus statues to personalized pet urns, each piece a testament to craftsmanship and beauty. The project aimed to weave her artistic essence into branding, stationary, print media, and apparel, creating a unified expression of her creative vision. 




2024
Branding—
university project


Štvanice Ostrov

This project focuses on repositioning Štvanice Island as a dynamic cultural and recreational hub in the heart of Prague. The goal was to develop a cohesive visual identity, intuitive wayfinding system, and a compelling awareness campaign that reflects the island’s vibrant community and diverse offerings. Through strategic design and storytelling, the project aims to strengthen Štvanice’s presence in the public consciousness and invite broader engagement from both locals and visitors.





2025
Branding—
university project




© Anastasiia Pavlova 2025